CASE STUDY: WEEKLY SERVICE SERIES DESIGN
Who: St. Andrew's Church, Mt. Pleasant, SC
What: 16-Month Series on the Holy Spirit for Mid-week Worship Service
When: September 2015 to December 2016
Context: This is a 16 month series, broken into multiple mini-series. From a production point of view, the design would have to be sustainable while still being flexible, delivering multiple sizes for all vehicles of promotion, and include the creation of associated title slides and worship lyric backgrounds.
Why It Worked: This open design allows for addition of new, relevant images throughout the series; the ever-changing rotation of images is balanced by the consistent placement of the Trinity triangle, providing cohesiveness and recognizability, while allowing for freshness and change over time. This design met the requirements for a design that would hold up and hold interest over such a lengthy time period.